Yet Another Guerrilla Resume Success Story
By Kevin Donlin | October 21st, 2009
From the Department of Redundancy Department, here’s yet another story of a job hunter who found work fast by ditching his traditional resume for a Guerrilla Resume.
But first, a question: How’s your job search going?
Terrible? Rotten? Worse?
You’ve got company.
Yet, it’s a shame you aren’t getting more job interviews, when others do it so easily.
Case in point: Jim Muehlbauer, from Woodbury, Minnesota.
Jim got hired in less than 90 days for a tough-to-find job in architecture/engineering. If he can do it, can you?
Read on to find out …
“In mid-February I started using the Guerrilla Resumes techniques. I got bites by the end February. I believe I sent about 25 to 30 resumes out. I landed 7 interviews, which turned into two offers on the same day. I accepted my new job in May,” says Muehlbauer.
“Both jobs offered similar salaries to what I was making before I was laid off. This was extremely exceptional, considering my profession currently has about 50% unemployment.
“In writing my Guerrilla Resume, I included LinkedIn recommendations. The way I see it, you can take recommendations into an interview, but they are seldom, if ever, looked at. If they are on your resume, they are hard to overlook.
“I was told by a colleague at my new firm that mine was one of 160 resume that came in on the first day the job was posted. I asked HR if my resume made a difference, and she said the recommendations definitely caught her attention,” says Muehlbauer.
What made the difference for Jim’s Guerrilla Resume, helped him stand out among 160 applicants, and ultimately get two job offers?
Two things: logos and quotes.
1) Logos, from past clients, employers, schools, and organizations.
Among other reasons, logos work because they’re a non-verbal way of appealing to the emotions of the reader. People would rather look at pictures than read words. This is Sales and Marketing 201 … and Job Search 801.
2) Quotes, from past clients, employers, and vendors.
Quotes are really testimonials, another basic sales and marketing tool. What other people say about your product or service is exponentially more powerful than anything you can say. That’s why you’ll always see testimonials in any good sales letter, catalog, or infomercial.
And that’s why, since 1996, I’ve been urging people to include testimonials in their resumes. The rest of the career world is only now starting to catch on. Not to worry, though. David Perry and I create new tactics almost every week to keep you and the rest of Guerrilla Nation well ahead of the job search game for years to come.
Resource: Guerrilla Resumes.
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